Understanding that procrastination is a natural aspect of the writing journey is crucial. Ann Handley, a trailblazer in digital marketing, author, and renowned speaker, dedicates her expertise to inspiring businesses worldwide. In this episode with Erin, Ann discusses the struggles of writing and marketing and the importance of maintaining authenticity in one’s personal brand.

Learn more about Ann at annhandley.com and follow her on LinkedIn (@annhandley). Check out the new second edition of her Wall Street Journal bestselling book, Everybody Writes.